Available Coaching Programs |

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Description:
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Today’s new home market is highly competitive. It demands the best from your sales representatives and that means using every available resource. Unfortunately, most new home sales professionals fail to reach their full potential. Why?
The answer is simple; they fail to appreciate the value of Realtors. Realtors may account for 40%, 50% or more of your annual sales volume. Does the time your sales representatives spend on Realtor development truly reflect its importance?
No matter how indispensable you think your homes are, Realtors in most areas simply do not have to sell your product. Realtors have a huge array of products from which to choose, each with its own special values.
Realtors choose, almost exclusively, which homes their customers will see. They will sell your products because they respect you, trust you, and know you; but most importantly, because selling your homes is as rewarding to them and easier for them than selling the product of the builder or homeowner up the street.
The best way to achieve sales success through Realtors is to develop an on-going Builder-Realtor program.
This fast-paced Realtor Relations Workshop provides your sales representatives with a system for organizing a Builder-Realtor program. Just like sales representatives require a critical path to sell new homes, they also require a strategy for optimizing Realtor sales.
Successfully completing the Realtor Relations Workshop will enable your sales representatives to: o Identify Realtor offices that consistently sell new homes in your market area. o Recognize specific real estate agents that sell the majority of new homes in your market area. o Organize a Realtor control system for each participating real estate office. o Prepare a formal announcement letter with appropriate support materials. o Organize a Realtor presentation to highlight selling points of your homes and community. o Organize a system for keeping each brokerage office and key personnel informed. o Maintain a Realtor registration system by adhering to company policies and procedures. o Develop promotions that will capture Realtor’s attention. |
| About The Coach: |
Bob Hafer’s 36 years of experience make him the most experienced and knowledgeable new home sales trainer in the home building industry.
Bob has held 11 different positions ranging from new home sales specialist to division president. Since 1995 he has provided new home sales training, merchandising, and marketing strategy to over 80 homebuilders coast to coast.
Does his sales training process work? Absolutely! He has trained thousands of successful new home sales consultants, and many are now in high level sales management positions.
His vigorous "how to" sales training Seminars and Workshops translate into a unique and productive learning experience for each salesperson, building confidence, improving sales techniques, and significantly boosting sales.
With unmatched insights into the mysteries and marvels of successful new home sales, Bob Hafer’s’ seminars and workshops provide a revolutionary learning program that gets results! |
| Approximate Cost: |
$5,000.00 (one-time fee) |
| More Info: |
Contact This Coach This is a great opportunity to interview the Coach or get your questions answered!
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